IWA 41:2023
International Standard
Current Edition
·
Approved on
27 November 2023
Guidelines for live streaming marketing service
IWA 41:2023 Files
English
14 Pages
Current Edition
USD
121.21
IWA 41:2023 Scope
This document provides guidelines for the service process and operations management of live streaming host, live streaming marketing platform, live streaming marketer, and multi-channel network agency (MCN agency) in the process of carrying out live streaming marketing services. This document is applicable to the parties involved in live streaming marketing services.
This document does not cover information technology (IT) requirements, specifically excluding:
— information security, cybersecurity, and privacy protection;
— coding of audio, picture, multimedia, and hypermedia information;
— IT service management and IT governance.
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